At Ilmpuls Festival, the first sustainable festival in Thuringia, I assumed the leadership of the design team, overseeing variations of the logo, as well as various print and online graphics.
Social Media Content
Primarily for the Instagram channel, I worked closely with the marketing team to visually execute numerous ideas for post series. This ranged from lineup and ticket announcements to informational graphics about sustainability and giveaways.
For the festival, I collaborated with a team to create various social media posts. Announcing the lineup was among the most crucial projects. We focused on maintaining a consistent yet dynamic feed, taking into account the corporate design guidelines.
The Ilmpuls Festival is dedicated to sustainability. A sustainable concept was not only essential for the festival itself, but also for our social media channels where we aimed to share information on sustainable practices. To achieve this, we developed a design that allows the posts to stand out without being too unconventional.
The organizers of the festival were introduced on the social media channels. For this purpose, a design was also developed to visually distinguish the introduction series from the rest of the content..
During the Christmas season, I designed an advent calendar where each day revealed an open door through a slide. Articles from sponsors were given away as prizes.
Tickets
Of course, tickets are essential for any festival. Unfortunately, the tickets were not printed as the festival scheduled for 2020 had to be canceled due to the COVID-19 pandemic.
